APP

AppLovin Corporation (APP)

AppLovin Corporation, founded in 2012, is a leading mobile technology company headquartered in Palo Alto, California. The company provides end-to-end software and AI solutions that enable mobile app developers to reach, monetize, and grow their global audiences. AppLovin's platform connects advertisers with mobile-game developers, offering a suite of tools for user acquisition, ad mediation, monetization, and measurement. In addition to its software services, AppLovin operates a portfolio of free-to-play mobile games, leveraging data insights to enhance its advertising capabilities.

Recent Stock Performance

As of February 19, 2025, AppLovin's stock (NASDAQ: APP) is trading at $489.00, reflecting a decrease of $7.00 (1.41%) from the previous close. The stock experienced an intraday high of $505.24 and a low of $481.24, with a trading volume of 1,838,112 shares.

Over the past year, AppLovin's stock has seen remarkable growth, increasing over 1,200% in 2024. This surge is largely attributed to the success of its AI-driven advertising platform, which has significantly boosted advertising revenue. In the fourth quarter of 2024, the company reported a 44% increase in revenue to $1.37 billion, with advertising revenue up 73%. The active customer base grew by 19% to 21 million users, and gross merchandise volume rose by 35% to $10.1 billion during the same period.

AppLovin continues to expand its services and partnerships, recently collaborating with major e-commerce platforms to provide advanced advertising solutions. The company is also exploring international expansion, starting with the UK market, and aims to achieve GAAP profitability by the fourth quarter of fiscal 2025.