EBAY 1999 Model Book

eBay Inc. (EBAY) is a global e-commerce marketplace that connects millions of buyers and sellers across more than 190 markets. 

The company offers a platform where individuals and businesses can list items for auction, or offer them with “Buy It Now” pricing. 

Founded in 1995 and headquartered in San Jose, California, eBay has evolved from its auction-site roots into a broad commerce ecosystem focused on value, niche/collectible items, refurbished goods, and small business sellers. 

Its revenue model is driven by fees on listings and transactions, advertising on the platform, and value-added services for sellers. 

eBay emphasises enabling economic opportunity through its technology and marketplace scale, with a particular focus on second-hand goods, unique items and empowering sellers of all sizes.